The AaretonBlue Way
Collaboration with various clients across Africa
1. Community Centric Study Designs
AaretonBlue utilizes a systematic approach to effectively design and implement studies across various sectors and cultural contexts. Our well-defined process maintains flexibility, quality, and timely delivery. By leveraging our extensive expertise, we adapt our strategies to meet each project's unique needs, fostering innovation and precision while providing tailored insights. This structured framework enables us to consistently deliver results that meet or exceed client expectations, regardless of the study's complexity or scale.
2. Agile Project Management & Stakeholder Engagement
We prioritize client engagement and relationship building, as our work often involves collaboration with various stakeholders. This approach ensures project alignment, community participation, and high-quality insights. Below, we outline our process from initial client engagement to conducting a customer satisfaction survey after project completion.
Client Management
Data Collection Infrastructure
Costing Consideration
Project Management
Data Collection
Quality Control
Project Closure - Internal
Client Review & Closure
Billing
CSS
3. 8 step operational process that scale's, across different cultures, and geographical regions
The AaretonBlue team implements a comprehensive eight-stage execution process designed to address the diverse needs of the markets we serve effectively. Each stage is carefully structured to ensure scalability, allowing us to adapt and apply our methodology seamlessly across various sectors.
4. Dynamic, experienced, and diverse teams - we foster creativity, transparency, innovation and a strong team culture
Aaretoblue is committed to employee development, recognizing its impact on the organization's success. We enhance processes and encourage innovation to remain competitive. Central to our strategy is building a strong leadership team that embodies our values and inspires others. We prioritize growth opportunities for all team members, ensuring they have the necessary skills and resources to thrive.
5. Highest Standards of Business Operational & Ethical, Culturally appropriate respondent recruitment and engagement standards
AaretonBlue employs a rigorous approach to ensure our respondent selection meets ethical, legal, and community standards. We carefully review potential studies to align with our core values, considering both legal requirements and community impact. We collaborate with researchers committed to responsible practices, ensuring every project maintains high integrity and societal responsibility.
How do we collaborate
How do we collaborate with other research firms, which forms 65% of our current work volumes?
1. For qualitative studies, we help our clients with refining the tools, translating materials when needed and recruiting the right respondents. We also moderate sessions and provide you with videos, audio recordings, transcripts, and a high-level report if you’d like. Everything we do is tailored to the client's unique needs. For Qual studies, we support focus groups, in-depth interviews (IDIs), workshops, and product tests!
How do we collaborate with end clients which forms 35% of our work volumes?
AaretonBlue works closely with clients to address specific research needs and generate valuable insights that are crucial for making informed strategic decisions. This could involve developing a comprehensive route to market for a particular product or gaining a deeper understanding of consumer behavior. In such cases, our dedicated team will meticulously design a study tailored to the client's objectives. We ensure that the research is executed through a qualitative, quantitative, or mixed-methods approach, depending on the nature of the inquiry and the desired outcomes.
AaretonBlue Commitment to our Clients
At AaretonBlue, we pride ourselves on our comprehensive and methodical approach to our work. However, we believe that the involvement of our clients is crucial to achieving the best outcomes. We highly value the insights, experiences, and suggestions our clients bring to the table when it comes to study design. Collaborating closely with them not only enriches our research process but also enhances the overall findings, ensuring that they are not only relevant but also actionable. By integrating our clients' contributions, we strive to create a more robust and nuanced understanding of the subjects we study.